Meet Our Team
Our leadership team:
JOSEPH FARRELL – Chairman/CEO
Joe has spent the last 27 years as an entrepreneur following 5 years of service in the Medical Corp of the United States Air Force. With expertise in tech-enabled business start-ups, consulting, operations, project management, and international business development, Joe has a proven track record of success. As the co-founder and CEO of Winston Joseph, LLC, Joe guided the company to a portfolio of global Fortune 500 retailers and banks that resulted in work in over 80 countries, with more than 500 corporate accounts, servicing in excess of 300,000 locations. Joe has served as Managing Director for two international start up companies in partnership with its publicly traded partners, and as president for three additional tech-enabled service companies. Joe is co-founder and Chairman of Impact of Hope International, a US-based 501C-3 non-profit that focuses on the basic issues facing the poor in Africa and ASIA.
MARK STEDELBAUER – VP Sales & Marketing
Mark has enjoyed a varied career in sales & marketing including automotive, real estate, publishing, training & development, non-profit organizations and Internet start-ups. His most effective role has been in helping organizations understand the applications of the Internet and current technologies. Mark became interested in engineered water technologies in 2009 and was a co-founder of the entities that became eWater Advantage. Since then he has developed considerable knowledge around the impact of conventional chemicals and the appropriate applications of engineered water. While these technologies cannot replace all cleaning and antimicrobial chemicals, they deserve a central role in maintenance strategies. Mark is a graduate of Wheaton College in Illinois.
PAULO MOREIRA – Customer Service Manager
After serving the United States as a US Marine and completing one tour in Afghanistan, Paulo pursued a degree in Ministry & Leadership from Vanguard University, building on his natural passion for serving and helping others. That attitude has led Paulo into customer service work for the last several years and in mid-2016 Paulo joined eWater as the Customer Service Manager. Paulo oversees many day-to-day needs for eWater, but most importantly, the satisfaction of our customers. He communicates with customers daily to help ensure the right applications and lasting success with the eWater system. When he is not working he enjoys reading, exercising and playing guitar. Paulo is a truly genuine person who sincerely cares about our customers.
BEKA DOMINGUEZ – Business Development
Beka joined eWater in the Fall of 2016 as Business Development manager. Beka has spent her life, and much of her career, observing, exploring, researching and analyzing human behavior. Her knowledge and experience in building customer success departments, sales, employee development, and designing & implementing business replication strategies has proven effective in both non-profit and for-profit organizations. This foundation gives Beka great empathy for customers who are exploring new and unfamiliar technologies like eWater, and ensures that the emphasis is on education, support, and matching solutions to customer needs. She holds a Bachelor’s degree from Pennsylvania State University and a Master’s degree from Liberty University.